Google Ads For NonProfits

Rocky Mountain Raptor Program inspires the protection and conservation of raptors and the environment through excellence in rehabilitation, education, and research. I have been working with them on their Google As Grants campaigns to help target people in the community who are urgently looking for their rehabilitation and rescue hotline. I adjust keywords and create new campaigns for species-specific needs during different seasonal trends, regularly achieving a 30-40% CTR each month.